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Keywords, the right title, anchor text, and descriptions help you create your online video. They are essential parts of the video you make. They will help the target audience find you, but you need more than that. A key strategy to Video SEO involves views, comments, and honours.
Let’s take a look at what each of these mean before launching into how you can use them for your video. First views are when a person clicks on your video link and watches the video. Comments can be left by the person watching the video to tell you if they like the video or not. Honours are provided when you get enough views and comments about your video. These three options lead to the most important aspect of the video, which is the natural links you get.
Videos are going to be ranked by day, week, month, and all time for the ranking of most viewed. They can also be ranked by category, most discussed, popular, and top favourite when it comes to honours. What you need to know is that it takes 1000 views before most videos earn a comment. You have to get millions of views to make your video work for you. If your video is discussed a great deal you are more likely to get a better thread from it, and quite possibly get it to become viral.
A viral video is something that just seems to explode, where everyone must see the video. Comments can go two ways. You can have negative comments appear on your site. Do not be afraid to edit out these negative comments or turn comments off once you have generated enough of them.
To enhance the honours you can earn from the site link to the video, send it to your subscribers on the site, and email it to interested parties. Your video does not just have to work for you on YouTube. Other options for strategy include paid YouTube promo campaigns, TubeThumper.com, and YouTube Sponsored Video. You do have to pay for these services, but once or twice of paying for the honour you can begin to get a following. Of course for these paid options to work you do have to have an inventive video that generates the comments and links.
Before you are done with video SEO remember to embed your video on websites, threads, and blogs for more views.